

Other songs ĭespite not being released as singles, Cole appeared on 106 & Park and premiered seven music videos in October 2014: "N.L.U" (featuring 2 Chainz) (October 3, 2014), "Believer" (October 7, 2014), "Love Letter" (featuring Future) (October 8, 2014), "Intro (Last Tango)" (October 9, 2014), "Party Ain't a Party" (featuring Gavin Rhone) (October 10, 2014), "Heat of Passion" (October 13, 2014), She released a further two in January 2015: "Do That For (B.A.B)" (January 6, 2015) and "New Nu" (January 6, 2015). The music video was released on October 21, 2014. It is the sequel to her single " I Remember". She released a promotional single "I Remember (Part 2)" on September 23, 2014.

On July 2014, the third single "She" produced by DJ Mustard was released. The music videos for both of the songs were released in April. The single was released on iTunes on Mathus becoming the first digital single of the project. On March 20, 2014, Cole's single "Next Time (Won't Give My Heart Away)" was released on her SoundCloud. The single premiered on Power 105's morning show, The Breakfast Club, but it was released on digital retailers three months later on June 3, later than "Next Time (Won't Give My Heart Away)" thus becoming the second single, despite having earlier premiere. Along the snippets was club banger, "Rick James" (featuring Juicy J). On March 15, 2014, Cole took to Instagram to play snippets from her upcoming album.

Instead, the show premiered in February 2015. The album's release was set to coincide with the premiere of her reality show Keyshia Cole: All In on BET. The album marks Cole's last release with Interscope Records. During the composition of the album, Cole collaborated with artists Juicy J, Future, Wale, Mike Will Made It, Birdman, and R. In August 2013, it was reported that songwriter Elijah Blake started working with Cole on her sixth studio album.
